Unfortunately there are many designers that have extensive knowledge but don’t share it with others. In this post, I’ll give you five reasons why every designer should be contributing to blogs and how that will help his or her career.
1) Get Exposure
Due to the digital age we’re living in, it is extremely important that you have an online presence. Contributing to a blog is a perfect way to accomplish that. You get your name out there to fellow creatives, and potential clients. If you have something important to say, you’ll definitely be noticed.
2) Establish Yourself as an Expert
Someone that is considered an expert is not only respected, but also trusted. How do you do that? Well, the question to ask is, “What information do I provide to my niche?” Again, we live in a digital world and your online presence is key. If you have no meaningful online contribution, it is as if you don’t exist. This is sad to say, but there are way too many people that haven’t caught up with this yet. As a side note, make sure the impression that you are creating is truthful; no one likes a phony.
3) Engrave Your Knowledge
As with most things, the more you talk about a given subject, the more you understand and comprehend it. Even if your knowledge is very little, you still have something to contribute. No one can say something the same exact way that you do.
4) Polish Your Skills
The famous saying goes, “Practice makes perfect”. Make a cool tutorial with an effect that you know. Kill two birds with one stone and use the pieces that you make for your portfolio and polish your skills at the same time. It’s a great way to get away from work that you have from clients and have some fun. Also, more often than not, the pieces that you make for yourself will be your best work. Why? Because you know what looks nice and you have no one else to please other than yourself.
5) Make Some Money
For many, this is the most important reason. In this tough economy, we don’t always have design work. Why not take the time to share your knowledge with others? You get to put in practice the first four reasons and make some money! That’s awesome! It won’t be enough to pay all your bills but it’ll be some extra cash that you probably weren’t counting on.
This post was a contribution by Tim Smith. I would love to include more voices from the design community on this blog. If you are interested in contributing to MyInkBlog because of some of the reasons described above, or you just want to help out, be sure to comment.